Digital Lead, US Launches
Company: Sanofi
Location: Cambridge
Posted on: March 13, 2026
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Job Description:
Job title: Digital Lead, US Launches Location: Cambridge, MA
About the job : As a Digital Launch Lead , within our Digital Team
you will serve as the Single Point of Accountability (SPA) for the
digital success of strategic product launches at Sanofi in North
America. In this pivotal role, you will bridge business strategy
and technical execution, leading the development and implementation
of digital launch strategies that drive exceptional experiences for
patients, healthcare providers, and other key stakeholders. This
high-visibility position offers the opportunity to directly
influence how Sanofi's life-changing therapies reach patients
through innovative digital solutions. You will partner with and
advise senior leadership across the organization, orchestrate
cross-functional initiatives, and drive critical strategic
decisions that shape our digital future. As we continue to chase
the miracles of science, your strategic leadership will ensure our
digital capabilities accelerate and amplify the impact of our
breakthrough therapies in the US market. This role is pivotal as it
touches on the "Take the Lead" priorities, specifically "Take the
Lead in the US," and addresses two of the four Digital priorities:
"New Launches" and "Win in the US." You will advise and influence
the highest level of seniority of US stakeholders while shaping
digital investment approaches for strategic product launches. Join
the digital engine driving Sanofis transformation - where AI,
automation, and bold experimentation power faster science and
smarter decisions. Here, youll help build the first biopharma
company powered by AI at scale. About Sanofi : Were an
R&D-driven, AI-powered biopharma company committed to improving
peoples lives and delivering compelling growth. Our deep
understanding of the immune system and innovative pipeline enables
us to invent medicines and vaccines that treat and protect millions
of people around the world. Together, we chase the miracles of
science to improve peoples lives. Main Responsibilities: Strategic
Leadership & Accountability Serve as Single Point of Accountability
for on-time delivery of all digital launch components in the North
America region. Develop and own the integrated digital launch
strategy for assigned brand(s), ensuring alignment with overall
brand strategy and commercial objectives Translate US or Canada
market requirements into comprehensive digital strategies, making
strategic recommendations on platform selection and capability
prioritization Track and manage digital resources for assigned
brand(s) Lead strategic planning sessions with brand teams to
define digital vision, objectives, and success metrics Provide
strategic counsel to brand leadership on digital opportunities,
risks, and competitive landscape Governance & Executive Engagement
Serve as standing member and digital advisor to Steering
Committees, Launch Readiness Reviews, and Launch Performance
Reviews Present strategic recommendations and secure executive
approval for digital initiatives Orchestrate coordination across
Architecture, Customer Experience (CX), Business Partners
(US/Global), and Digital Product Lines both in the DGBU team and in
the accelerator Deliver executive-level reporting with strategic
insights, performance analytics, and forward-looking
recommendations Drive digital agenda items and decision-making in
core team meetings as digital subject matter expert Influence brand
strategy through participation in brand leadership meetings and
strategic planning sessions Strategic Planning & Innovation Conduct
comprehensive gap analysis of digital brand plans against digital
strategy, market trends, and competitive benchmarks Define and
champion the digital roadmap, establishing sequencing and
prioritization of digital initiatives Identify and evaluate
emerging digital opportunities (AI, personalization, omnichannel
optimization) that enhance launch effectiveness and competitive
positioning Drive resolution of strategic gaps by engaging
appropriate stakeholders and facilitating decision-making at senior
levels Serve as trusted advisor to marketers, guiding them toward
optimal technical solutions and innovative approaches Contribute to
digital launch excellence by capturing learnings and establishing
best practices Integration & Complex Problem-Solving Architect
end-to-end integration across technical topics, workstreams, and
digital platforms to ensure seamless execution. Proactively
identify and mitigate risks, resolving complex interdependencies
that could impact launch success. Drive alignment and consensus
across cross-functional teams, technical partners, and business
stakeholders without direct authority Navigate and resolve
conflicts between competing priorities and technical limitations
Orchestrate value creation by identifying and activating synergies
between technical capabilities, business needs, and patient
outcomes Support organizational readiness for adoption of new
digital capabilities About You : Master's degree in Business, Life
Sciences, Information Technology, or related field; MBA or advanced
degree preferred 6 years of progressive experience in
pharmaceutical/biotech industry with demonstrated strategic impact
Proven track record managing complex digital product launches in
pharma with measurable business impact Deep strategic understanding
of US pharmaceutical market dynamics, competitive landscape, and
regulatory environment Extensive experience with digital platforms
used in commercial pharma (CRM, patient support, omnichannel,
analytics) Strong program/project management expertise with
demonstrated ability to manage multiple concurrent, high-stakes
initiatives Significant experience working with cross-functional
teams including IT, Marketing, Medical Affairs, and Commercial
Operations Demonstrated ability to influence senior stakeholders
and drive strategic decisions without direct authority Exceptional
presentation and communication skills, including executive-level
strategic storytelling Budget tracking experience Preferred
Qualifications : Experience with digital platforms (Marketing
Suite, iCare, OneCRM, MedIS, Diamond, Veeva Align, etc.) Background
in specialty pharmaceutical launches (Immunology, Neurology,
Oncology, Rare Diseases) with demonstrated strategic impact
Experience with advanced analytics, AI/ML applications, or digital
innovation in healthcare PMP, Agile, or similar project management
certifications Experience with digital transformation initiatives
Strategic consulting experience in pharma/life sciences
Understanding of data privacy, compliance, and GxP requirements in
digital health Why Choose Us : Bring the miracles of science to
life alongside a supportive, futurefocused team. Discover endless
opportunities to grow your talent and drive your career, whether
its through a promotion or lateral move, at home or
internationally. Enjoy a thoughtful, well-crafted rewards package
that recognizes your contribution and amplifies your impact. Take
good care of yourself and your family, with a wide range of health
and wellbeing benefits including high-quality healthcare,
prevention and wellness programs and at least 14 weeks
gender-neutral parental leave. Join the digital force behind
Sanofis AI-powered pipeline, where Expert, Generative, and
Snackable AI accelerate the discovery, development and delivery of
breakthrough treatments to patients. Help reduce time from
discovery to commercialization, delivering life-changing medicines
to patients faster than ever. Join a workplace where diversity,
equity, and inclusion are at the core, with Employee Resource
Groups and leadership programs that celebrate every voice. Sanofi
Inc. and its U.S. affiliates are Equal Opportunity and Affirmative
Action employers committed to a culturally diverse workforce. All
qualified applicants will receive consideration for employment
without regard to race; color; creed; religion; national origin;
age; ancestry; nationality; marital, domestic partnership or civil
union status; sex, gender, gender identity or expression;
affectional or sexual orientation; disability; veteran or military
status or liability for military status; domestic violence victim
status; atypical cellular or blood trait; genetic information
(including the refusal to submit to genetic testing) or any other
characteristic protected by law. GD-SA LI-SA vhd All compensation
will be determined commensurate with demonstrated experience.
Employees may be eligible to participate in Company employee
benefit programs, and additional benefits information can be found
here.
Keywords: Sanofi, Peabody , Digital Lead, US Launches, IT / Software / Systems , Cambridge, Massachusetts